Funnels can be complicated … actually made complex, so complex that most people give up prior to they release their very first genuine campaign. Samcart Membership Site? Samcart An Zapier
What if you could streamline this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Membership Site? Samcart An Zapier
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Membership Site? Samcart An Zapier
The basic idea is that you can develop a single websites with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart has the ability to charge exceptionally high rates for this pledge:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the price.Samcart Membership Site? Samcart An Zapier
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even just Gutenberg).Samcart Membership Site? Samcart An Zapier
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” design:
In this particular order, you need to:Samcart Membership Site? Samcart An Zapier
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its capability to eliminate their discomfort or attain their preferred condition Samcart Membership Site? Samcart An Zapier
Action: provide the chance to buy
Many sales funnels extend these steps throughout several pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each idea listed below (along with a link to download the whole funnel!).Samcart Membership Site? Samcart An Zapier
Get the whole funnel totally free????
The totally free One Page Funnel has actually expired … However make sure you register, since I have big plans for funnel builders in the works soon!
This easy (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.Samcart Membership Site? Samcart An Zapier
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there are enough bad marketers out there already.
Specify with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best mental weapon we have to persuade people.
There is so much information out there that it is incredibly hard to know which to trust.
Social proof gives us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Strong Assurance
If they have actually made it this far, it suggests they’re almost all set to buy. Now you just require that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is everything about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item guarantee.
There are numerous effective formats for service warranties:
30+ day money back 110% cash back warranty.
Your customer wants to be assured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so important.
You require actually to request for their money and take it!
Here’s where your checkout type is available in.
The primary goal of this step is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not require.
Do not want to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Samcart Membership Site? Samcart An Zapier
This guide provided you an introduction of current best practices. I hope you enjoyed it. Additionally, it is necessary to resolve the concept that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!