Funnels can be made complex … actually made complex, so complex that most people quit before they release their very first genuine campaign. Samcart Integration With WordPress Membership
What if you could streamline this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Integration With WordPress Membership
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Integration With WordPress Membership
The general concept is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on since Samcart has the ability to charge exceptionally high costs for this promise:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.Samcart Integration With WordPress Membership
In fact, using Cartflows and your preferred WordPress page home builder (or perhaps simply Gutenberg).Samcart Integration With WordPress Membership
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” design:
In this specific order, you should:Samcart Integration With WordPress Membership
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your item and its capability to remove their discomfort or accomplish their wanted condition Samcart Integration With WordPress Membership
Action: give them the opportunity to buy
Many sales funnels extend these actions across multiple pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each idea below (in addition to a link to download the entire funnel!).Samcart Integration With WordPress Membership
Get the whole funnel for free????
The totally free One Page Funnel has actually expired … But make sure you register, because I have huge prepare for funnel home builders in the works soon!
This easy (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each component.Samcart Integration With WordPress Membership
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never lie … seriously – there suffice bad marketers out there already.
Be specific with your headlines – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to achieve a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be real. That’s where the next part can be found in.
3. Consumer Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the best psychological weapon we need to convince people.
There is so much information out there that it is exceptionally challenging to know which to trust.
Social evidence provides us an easy escape … if countless individuals have actually already trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Strong Warranty
If they have actually made it this far, it indicates they’re almost all set to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid item assurance is all about.
Testimonials have shown that your product has actually worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are a number of successful formats for warranties:
30+ day cash back 110% cash back assurance.
Your customer wants to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is basic, however so essential.
You require in fact to ask for their money and take it!
Here’s where your checkout type is available in.
The main goal of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t wish to deliver anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Samcart Integration With WordPress Membership
This tutorial provided you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it is necessary to resolve the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!