Funnels can be made complex … actually complicated, so complicated that the majority of people quit before they launch their first real campaign. Wishlist Member Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Wishlist Member Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Wishlist Member Samcart
The basic concept is that you can create a single websites with the ideal structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart has the ability to charge very high costs for this guarantee:
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Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the price.Wishlist Member Samcart
In fact, utilizing Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).Wishlist Member Samcart
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this particular order, you should:Wishlist Member Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your product and its ability to eliminate their pain or attain their preferred condition Wishlist Member Samcart
Action: provide the opportunity to buy
The majority of sales funnels extend these actions throughout numerous pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly carry out each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each concept below (in addition to a link to download the entire funnel!).Wishlist Member Samcart
Get the entire funnel totally free????
The free One Page Funnel has expired … But make certain you sign up, because I have huge plans for funnel contractors in the works soon!
This simple (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.Wishlist Member Samcart
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and support in the rest of the page.
Some ideas:
Never ever lie … seriously – there are enough crappy online marketers out there currently.
Specify with your headings – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be real. That’s where the next component is available in.
3. Consumer Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the best psychological weapon we have to persuade individuals.
There is a lot details out there that it is extremely challenging to understand which to trust.
Social proof gives us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Strong Assurance
If they have actually made it this far, it implies they’re nearly all set to purchase. Now you just require that last small touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Testimonials have revealed that your product has actually worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item guarantee.
There are several successful formats for warranties:
30+ day money back 110% money back assurance.
Your client wants to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, however so important.
You need really to request for their cash and take it!
Here’s where your checkout kind can be found in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Wishlist Member Samcart
This guide provided you a summary of present finest practices. I hope you enjoyed it. Additionally, it is essential to eliminate the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!
