Funnels can be complicated … really made complex, so complex that most people quit before they launch their very first real campaign. Will Samcart Help My Small Craft Biz
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.Will Samcart Help My Small Craft Biz
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Will Samcart Help My Small Craft Biz
The general concept is that you can design a single websites with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on since Samcart is able to charge very high costs for this guarantee:
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Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.Will Samcart Help My Small Craft Biz
In fact, using Cartflows and your preferred WordPress page home builder (or perhaps simply Gutenberg).Will Samcart Help My Small Craft Biz
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” model:
In this particular order, you need to:Will Samcart Help My Small Craft Biz
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its ability to remove their discomfort or attain their desired condition Will Samcart Help My Small Craft Biz
Action: provide the opportunity to buy
The majority of sales funnels extend these steps throughout several pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each idea below (along with a link to download the entire funnel!).Will Samcart Help My Small Craft Biz
Get the whole funnel free of charge????
The totally free One Page Funnel has actually ended … However make sure you register, since I have huge plans for funnel builders in the works quickly!
This easy (however efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each part.Will Samcart Help My Small Craft Biz
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never ever lie … seriously – there are enough lousy marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond …
Customers are doubtful. Social proof is the best mental weapon we have to convince people.
There is a lot details out there that it is incredibly difficult to know which to trust.
Social evidence provides us a simple way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they have actually made it this far, it suggests they’re practically prepared to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Reviews have shown that your product has actually worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item warranty.
There are numerous successful formats for service warranties:
30+ day cash back 110% cash back warranty.
Your customer wishes to be reassured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is easy, but so crucial.
You need really to request their cash and take it!
Here’s where your checkout type comes in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?Will Samcart Help My Small Craft Biz
This guide offered you an introduction of current best practices. I hope you enjoyed it. Furthermore, it is necessary to resolve the idea that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!