Funnels can be complicated … truly made complex, so complicated that most people give up before they release their first genuine project. Who Uses Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.Who Uses Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Who Uses Samcart
The basic idea is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it definitely caught on since Samcart is able to charge extremely high prices for this pledge:
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Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the cost.Who Uses Samcart
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Who Uses Samcart
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this particular order, you must:Who Uses Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its capability to remove their pain or accomplish their desired condition Who Uses Samcart
Action: give them the chance to purchase
A lot of sales funnels extend these actions throughout numerous pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly perform each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each idea listed below (in addition to a link to download the whole funnel!).Who Uses Samcart
Get the whole funnel totally free????
The free One Page Funnel has actually ended … But make certain you sign up, because I have big prepare for funnel home builders in the works quickly!
This easy (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each component.Who Uses Samcart
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and support in the rest of the page.
Some ideas:
Never ever lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond …
Consumers are doubtful. Social evidence is the best mental weapon we need to persuade people.
There is a lot details out there that it is exceptionally hard to understand which to trust.
Social evidence provides us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they have actually made it this far, it indicates they’re practically ready to purchase. Now you just require that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is all about.
Reviews have actually revealed that your product has worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product guarantee.
There are numerous successful formats for warranties:
30+ day money back 110% refund assurance.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is easy, but so important.
You require in fact to request their money and take it!
Here’s where your checkout form comes in.
The main objective of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Who Uses Samcart
This guide offered you an overview of current best practices. I hope you enjoyed it. In addition, it is very important to resolve the concept that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!