Funnels can be complicated … truly made complex, so complicated that most people quit before they introduce their first genuine project. White Label Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s begin.White Label Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.White Label Samcart
The general concept is that you can design a single websites with the right structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on because Samcart has the ability to charge exceptionally high costs for this pledge:
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Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.White Label Samcart
In fact, utilizing Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).White Label Samcart
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” design:
In this particular order, you should:White Label Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its ability to remove their pain or accomplish their desired condition White Label Samcart
Action: provide the opportunity to purchase
Most sales funnels extend these steps throughout numerous pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each principle listed below (as well as a link to download the whole funnel!).White Label Samcart
Get the whole funnel for free????
The free One Page Funnel has expired … However ensure you sign up, due to the fact that I have big plans for funnel builders in the works soon!
This basic (but effective) page structure includes all the components of the One Page Funnel. Let’s take a glance at each part.White Label Samcart
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never ever lie … seriously – there are enough crappy online marketers out there already.
Specify with your headings – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be real. That’s where the next part can be found in.
3. Customer Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the very best mental weapon we need to persuade individuals.
There is so much information out there that it is incredibly challenging to know which to trust.
Social proof provides us a simple way out … if countless people have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re almost ready to purchase. Now you simply require that last small touch to make them purchase …
And that’s what a rock-solid item warranty is all about.
Testimonials have actually revealed that your product has worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item assurance.
There are several effective formats for guarantees:
30+ day cash back 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is easy, however so crucial.
You need actually to request their cash and take it!
Here’s where your checkout type comes in.
The primary objective of this action is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t wish to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?White Label Samcart
This guide offered you an introduction of current finest practices. I hope you enjoyed it. Furthermore, it’s important to resolve the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!