Funnels can be complicated … actually made complex, so complex that most people give up before they introduce their first genuine campaign. What The Difference Between Clickfunnels And Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.What The Difference Between Clickfunnels And Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.What The Difference Between Clickfunnels And Samcart
The basic concept is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart has the ability to charge incredibly high prices for this promise:
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Samcart provides you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.What The Difference Between Clickfunnels And Samcart
In fact, using Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).What The Difference Between Clickfunnels And Samcart
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” model:
In this specific order, you must:What The Difference Between Clickfunnels And Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its capability to remove their pain or accomplish their wanted condition What The Difference Between Clickfunnels And Samcart
Action: provide the opportunity to purchase
Most sales funnels extend these steps throughout numerous pages, procedures, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each idea below (along with a link to download the whole funnel!).What The Difference Between Clickfunnels And Samcart
Get the whole funnel free of charge????
The free One Page Funnel has expired … However make certain you sign up, due to the fact that I have huge plans for funnel builders in the works soon!
This basic (however effective) page structure includes all the components of the One Page Funnel. Let’s take a peek at each element.What The Difference Between Clickfunnels And Samcart
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
Some ideas:
Never ever lie … seriously – there suffice bad marketers out there already.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next element is available in.
3. Client Testimonials in 2019 and beyond …
Consumers are doubtful. Social proof is the best mental weapon we have to persuade individuals.
There is a lot information out there that it is extremely tough to know which to trust.
Social proof gives us a simple escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they have actually made it this far, it suggests they’re practically ready to purchase. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid item warranty is all about.
Testimonials have shown that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item guarantee.
There are several effective formats for service warranties:
30+ day cash back 110% refund guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is easy, but so important.
You require really to request for their cash and take it!
Here’s where your checkout form comes in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not want to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?What The Difference Between Clickfunnels And Samcart
This guide provided you an introduction of existing best practices. I hope you enjoyed it. Furthermore, it is very important to dispel the idea that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!