Funnels can be complicated … actually made complex, so complicated that the majority of people give up prior to they introduce their very first genuine project. Virtual Savvy Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s get started.Virtual Savvy Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Virtual Savvy Samcart
The general concept is that you can design a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge exceptionally high prices for this guarantee:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.Virtual Savvy Samcart
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Virtual Savvy Samcart
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:Virtual Savvy Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your product and its capability to eliminate their pain or accomplish their wanted condition Virtual Savvy Samcart
Action: give them the opportunity to buy
Many sales funnels extend these actions across several pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each idea below (in addition to a link to download the whole funnel!).Virtual Savvy Samcart
Get the entire funnel free of charge????
The totally free One Page Funnel has expired … However make sure you sign up, because I have big prepare for funnel home builders in the works quickly!
This simple (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each component.Virtual Savvy Samcart
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice bad online marketers out there already.
Be specific with your headlines – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next component can be found in.
3. Client Reviews in 2019 and beyond …
Customers are skeptical. Social proof is the very best mental weapon we need to encourage people.
There is so much details out there that it is extremely tough to know which to trust.
Social proof provides us a simple escape … if countless individuals have already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re nearly all set to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Testimonials have actually revealed that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day money back 110% money back guarantee.
Your customer wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is easy, however so essential.
You need in fact to request their money and take it!
Here’s where your checkout kind comes in.
The primary goal of this action is making the process as easy as possible for your users.
Do not request for 40 data points that you do not require.
Do not want to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?Virtual Savvy Samcart
This guide gave you an introduction of current best practices. I hope you enjoyed it. In addition, it is essential to dispel the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!