Funnels can be complicated … really complicated, so complex that most people quit before they launch their first real project. Use Kartra Video Hosting For Recorded Webinars
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.Use Kartra Video Hosting For Recorded Webinars
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Use Kartra Video Hosting For Recorded Webinars
The basic idea is that you can create a single web page with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on because Samcart is able to charge extremely high prices for this promise:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the rate.Use Kartra Video Hosting For Recorded Webinars
In fact, using Cartflows and your preferred WordPress page home builder (or perhaps just Gutenberg).Use Kartra Video Hosting For Recorded Webinars
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this particular order, you should:Use Kartra Video Hosting For Recorded Webinars
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Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its ability to remove their pain or attain their wanted condition Use Kartra Video Hosting For Recorded Webinars
Action: give them the opportunity to purchase
Most sales funnels extend these steps across several pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly carry out each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete review).
More information on each principle below (as well as a link to download the entire funnel!).Use Kartra Video Hosting For Recorded Webinars
Get the whole funnel for free????
The complimentary One Page Funnel has actually expired … But make certain you sign up, because I have huge plans for funnel home builders in the works soon!
This easy (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each element.Use Kartra Video Hosting For Recorded Webinars
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headings – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the best mental weapon we have to encourage people.
There is a lot info out there that it is exceptionally tough to understand which to trust.
Social evidence offers us a simple escape … if countless people have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Strong Warranty
If they have actually made it this far, it means they’re nearly all set to buy. Now you simply require that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is everything about.
Testimonials have revealed that your item has actually worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product assurance.
There are numerous successful formats for service warranties:
30+ day cash back 110% cash back warranty.
Your consumer wishes to be reassured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is simple, but so crucial.
You require really to request for their money and take it!
Here’s where your checkout form is available in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Use Kartra Video Hosting For Recorded Webinars
This tutorial offered you an introduction of present best practices. I hope you enjoyed it. Additionally, it is very important to resolve the concept that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!