Funnels can be made complex … actually made complex, so complicated that many people quit before they introduce their very first real project. Thrive Cart Vs Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.Thrive Cart Vs Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Thrive Cart Vs Samcart
The basic concept is that you can develop a single web page with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart has the ability to charge extremely high rates for this pledge:
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Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the rate.Thrive Cart Vs Samcart
In fact, using Cartflows and your preferred WordPress page builder (or even simply Gutenberg).Thrive Cart Vs Samcart
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you should:Thrive Cart Vs Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its capability to eliminate their discomfort or achieve their desired condition Thrive Cart Vs Samcart
Action: provide the chance to buy
Most sales funnels extend these actions throughout several pages, processes, emails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each principle below (along with a link to download the whole funnel!).Thrive Cart Vs Samcart
Get the entire funnel totally free????
The free One Page Funnel has actually expired … However make sure you register, since I have big prepare for funnel home builders in the works soon!
This basic (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each element.Thrive Cart Vs Samcart
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some suggestions:
Never lie … seriously – there suffice bad marketers out there already.
Be specific with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next element is available in.
3. Customer Reviews in 2019 and beyond …
Customers are doubtful. Social proof is the best psychological weapon we have to convince individuals.
There is so much information out there that it is incredibly tough to understand which to trust.
Social evidence offers us a simple way out … if countless individuals have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Strong Guarantee
If they have actually made it this far, it indicates they’re nearly all set to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item assurance is everything about.
Reviews have actually revealed that your item has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with a product warranty.
There are a number of effective formats for service warranties:
30+ day refund 110% money back guarantee.
Your consumer wishes to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is easy, however so essential.
You require actually to request their money and take it!
Here’s where your checkout form comes in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Do not want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?Thrive Cart Vs Samcart
This guide offered you an introduction of existing best practices. I hope you enjoyed it. Additionally, it’s important to eliminate the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!