Funnels can be complicated … actually complicated, so complex that most people give up before they launch their first real campaign. Site Photzy.samcart.com Products Snap-cards-140806
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get going.Site Photzy.samcart.com Products Snap-cards-140806
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Site Photzy.samcart.com Products Snap-cards-140806
The general idea is that you can create a single websites with the right structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on due to the fact that Samcart has the ability to charge incredibly high costs for this pledge:
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Samcart gives you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the rate.Site Photzy.samcart.com Products Snap-cards-140806
In fact, using Cartflows and your favorite WordPress page home builder (and even simply Gutenberg).Site Photzy.samcart.com Products Snap-cards-140806
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:Site Photzy.samcart.com Products Snap-cards-140806
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its capability to remove their pain or achieve their preferred condition Site Photzy.samcart.com Products Snap-cards-140806
Action: provide the chance to purchase
The majority of sales funnels extend these actions throughout multiple pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly execute each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each principle below (along with a link to download the entire funnel!).Site Photzy.samcart.com Products Snap-cards-140806
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … But ensure you register, since I have huge plans for funnel home builders in the works quickly!
This easy (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each part.Site Photzy.samcart.com Products Snap-cards-140806
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Some suggestions:
Never ever lie … seriously – there are enough lousy online marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be true. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond …
Customers are skeptical. Social proof is the best mental weapon we need to persuade individuals.
There is a lot details out there that it is incredibly challenging to understand which to trust.
Social proof provides us an easy escape … if countless people have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it indicates they’re almost prepared to purchase. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Reviews have actually shown that your item has worked for others … but your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product assurance.
There are numerous successful formats for warranties:
30+ day money back 110% money back warranty.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is easy, however so crucial.
You require in fact to request their cash and take it!
Here’s where your checkout form comes in.
The primary goal of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not need.
Do not wish to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?Site Photzy.samcart.com Products Snap-cards-140806
This guide provided you an overview of current finest practices. I hope you enjoyed it. Moreover, it is essential to resolve the concept that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!