Funnels can be complicated … actually complicated, so complicated that the majority of people give up before they introduce their very first genuine campaign. Samcart Webinar Free
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.Samcart Webinar Free
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Webinar Free
The general concept is that you can design a single websites with the right structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge extremely high rates for this promise:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the price.Samcart Webinar Free
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).Samcart Webinar Free
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Samcart Webinar Free
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its ability to remove their discomfort or achieve their wanted condition Samcart Webinar Free
Action: provide the opportunity to purchase
The majority of sales funnels extend these steps across numerous pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly perform each of these steps. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each idea below (as well as a link to download the whole funnel!).Samcart Webinar Free
Get the entire funnel free of charge????
The complimentary One Page Funnel has ended … However make certain you sign up, since I have big plans for funnel home builders in the works soon!
This basic (however efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each component.Samcart Webinar Free
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next element can be found in.
3. Client Reviews in 2019 and beyond …
Consumers are hesitant. Social proof is the very best mental weapon we have to persuade individuals.
There is so much details out there that it is extremely challenging to know which to trust.
Social evidence offers us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they have actually made it this far, it implies they’re practically ready to buy. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid product assurance is all about.
Reviews have revealed that your product has actually worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with a product assurance.
There are several effective formats for warranties:
30+ day cash back 110% refund guarantee.
Your consumer wishes to be reassured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is easy, but so essential.
You require actually to request for their money and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Samcart Webinar Free
This tutorial offered you a summary of existing best practices. I hope you enjoyed it. Additionally, it is very important to dispel the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!