Funnels can be made complex … actually made complex, so complicated that the majority of people quit before they introduce their first real project. Samcart Vs Easy Digital Downloads
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.Samcart Vs Easy Digital Downloads
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Vs Easy Digital Downloads
The general idea is that you can develop a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart is able to charge very high prices for this pledge:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Samcart Vs Easy Digital Downloads
In fact, utilizing Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).Samcart Vs Easy Digital Downloads
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this particular order, you must:Samcart Vs Easy Digital Downloads
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its capability to remove their pain or achieve their preferred condition Samcart Vs Easy Digital Downloads
Action: provide the opportunity to buy
Many sales funnels extend these actions throughout multiple pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More information on each concept below (in addition to a link to download the whole funnel!).Samcart Vs Easy Digital Downloads
Get the entire funnel free of charge????
The totally free One Page Funnel has ended … However make certain you sign up, because I have huge prepare for funnel contractors in the works soon!
This easy (however reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each part.Samcart Vs Easy Digital Downloads
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Never lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too excellent to be true. That’s where the next part comes in.
3. Client Reviews in 2019 and beyond …
Clients are skeptical. Social evidence is the very best psychological weapon we need to convince individuals.
There is a lot details out there that it is extremely challenging to understand which to trust.
Social proof gives us a simple escape … if thousands of people have currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Bold Warranty
If they have actually made it this far, it means they’re nearly all set to buy. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Testimonials have shown that your product has actually worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with a product warranty.
There are a number of successful formats for warranties:
30+ day cash back 110% money back guarantee.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so crucial.
You require in fact to ask for their cash and take it!
Here’s where your checkout kind is available in.
The main objective of this step is making the process as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Vs Easy Digital Downloads
This guide provided you an introduction of existing finest practices. I hope you enjoyed it. Additionally, it is essential to resolve the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!