Funnels can be made complex … truly made complex, so complicated that most people quit before they launch their first genuine campaign. Samcart Two Months Free
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.Samcart Two Months Free
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Two Months Free
The general idea is that you can create a single websites with the best structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on since Samcart has the ability to charge exceptionally high rates for this promise:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the cost.Samcart Two Months Free
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).Samcart Two Months Free
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s referred to as the “AIDA” model:
In this specific order, you should:Samcart Two Months Free
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its capability to remove their discomfort or attain their desired condition Samcart Two Months Free
Action: provide the opportunity to purchase
The majority of sales funnels extend these actions across multiple pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly perform each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More information on each concept listed below (as well as a link to download the whole funnel!).Samcart Two Months Free
Get the entire funnel free of charge????
The totally free One Page Funnel has actually ended … But make sure you register, because I have huge prepare for funnel contractors in the works soon!
This simple (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each element.Samcart Two Months Free
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never lie … seriously – there are enough crappy marketers out there already.
Be specific with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part comes in.
3. Consumer Reviews in 2019 and beyond …
Consumers are skeptical. Social proof is the best mental weapon we have to persuade individuals.
There is so much info out there that it is extremely hard to understand which to trust.
Social proof offers us a simple way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Assurance
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Reviews have shown that your item has actually worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item assurance.
There are a number of successful formats for warranties:
30+ day money back 110% refund warranty.
Your consumer wants to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is simple, but so crucial.
You need in fact to request for their cash and take it!
Here’s where your checkout kind is available in.
The main goal of this action is making the process as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Two Months Free
This guide gave you an introduction of existing best practices. I hope you enjoyed it. In addition, it is essential to resolve the concept that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!