Funnels can be complicated … truly made complex, so complicated that many people quit before they launch their very first real project. Samcart Templts
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Templts
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Templts
The general concept is that you can develop a single web page with the best structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge extremely high costs for this guarantee:
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Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.Samcart Templts
In fact, utilizing Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).Samcart Templts
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:Samcart Templts
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to remove their pain or achieve their desired condition Samcart Templts
Action: provide the opportunity to purchase
Many sales funnels extend these actions across numerous pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More details on each principle listed below (in addition to a link to download the whole funnel!).Samcart Templts
Get the whole funnel free of charge????
The totally free One Page Funnel has actually ended … But make certain you register, since I have huge prepare for funnel builders in the works quickly!
This easy (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each component.Samcart Templts
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Some pointers:
Never lie … seriously – there suffice crappy marketers out there already.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be real. That’s where the next element can be found in.
3. Customer Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best mental weapon we need to encourage people.
There is a lot information out there that it is incredibly difficult to know which to trust.
Social evidence offers us a simple escape … if thousands of people have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Bold Warranty
If they have actually made it this far, it implies they’re practically all set to buy. Now you just require that last small touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Reviews have actually revealed that your product has actually worked for others … however your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous successful formats for service warranties:
30+ day money back 110% money back guarantee.
Your client wishes to be reassured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is easy, but so important.
You require actually to request for their cash and take it!
Here’s where your checkout form is available in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Templts
This tutorial offered you an overview of current finest practices. I hope you enjoyed it. Moreover, it’s important to dispel the concept that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!
