Funnels can be complicated … actually made complex, so complicated that the majority of people give up before they introduce their very first real project. Samcart Take Phone Orders
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.Samcart Take Phone Orders
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Take Phone Orders
The general idea is that you can create a single websites with the right structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart is able to charge exceptionally high costs for this pledge:
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Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.Samcart Take Phone Orders
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).Samcart Take Phone Orders
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this particular order, you must:Samcart Take Phone Orders
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its capability to eliminate their discomfort or accomplish their wanted condition Samcart Take Phone Orders
Action: give them the chance to purchase
A lot of sales funnels extend these steps across numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each concept below (as well as a link to download the whole funnel!).Samcart Take Phone Orders
Get the entire funnel free of charge????
The complimentary One Page Funnel has ended … But make certain you sign up, because I have big plans for funnel builders in the works quickly!
This basic (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each component.Samcart Take Phone Orders
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headings – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be true. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond …
Clients are hesitant. Social evidence is the best mental weapon we need to encourage individuals.
There is a lot information out there that it is incredibly tough to know which to trust.
Social proof gives us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it indicates they’re practically all set to buy. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid item assurance is everything about.
Reviews have actually shown that your product has actually worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product assurance.
There are several effective formats for service warranties:
30+ day cash back 110% refund guarantee.
Your client wants to be assured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is simple, however so essential.
You need actually to ask for their money and take it!
Here’s where your checkout kind can be found in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Do not wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Samcart Take Phone Orders
This tutorial gave you an introduction of current finest practices. I hope you enjoyed it. In addition, it’s important to eliminate the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!