Funnels can be made complex … really complicated, so complicated that the majority of people give up before they release their very first real project. Samcart Shipsattion Country
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Shipsattion Country
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Shipsattion Country
The general idea is that you can design a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart is able to charge exceptionally high costs for this guarantee:
Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the cost.Samcart Shipsattion Country
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps simply Gutenberg).Samcart Shipsattion Country
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this particular order, you must:Samcart Shipsattion Country
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its ability to remove their pain or achieve their preferred condition Samcart Shipsattion Country
Action: provide the chance to buy
The majority of sales funnels extend these actions throughout numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly execute each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each idea listed below (in addition to a link to download the whole funnel!).Samcart Shipsattion Country
Get the entire funnel for free????
The free One Page Funnel has ended … But make certain you sign up, due to the fact that I have big plans for funnel contractors in the works quickly!
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each element.Samcart Shipsattion Country
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the rest of the page.
Never ever lie … seriously – there suffice lousy online marketers out there already.
Specify with your headings – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next component comes in.
3. Consumer Reviews in 2019 and beyond …
Consumers are hesitant. Social evidence is the best mental weapon we have to convince people.
There is a lot information out there that it is extremely challenging to understand which to trust.
Social proof gives us an easy escape … if thousands of individuals have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they have actually made it this far, it indicates they’re practically prepared to buy. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item assurance is everything about.
Testimonials have revealed that your item has actually worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product guarantee.
There are several effective formats for warranties:
30+ day cash back 110% money back warranty.
Your consumer wants to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is basic, but so important.
You need really to request their cash and take it!
Here’s where your checkout type can be found in.
The main objective of this action is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not need.
Do not want to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Shipsattion Country
This tutorial offered you a summary of existing best practices. I hope you enjoyed it. Furthermore, it’s important to dispel the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!