Funnels can be made complex … actually made complex, so complex that most people give up before they introduce their very first real project. Samcart Review 2016
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart Review 2016
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Review 2016
The basic idea is that you can create a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart is able to charge extremely high costs for this guarantee:
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Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Samcart Review 2016
In fact, using Cartflows and your favorite WordPress page home builder (and even just Gutenberg).Samcart Review 2016
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” design:
In this particular order, you should:Samcart Review 2016
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your item and its capability to remove their discomfort or achieve their preferred condition Samcart Review 2016
Action: provide the chance to purchase
Most sales funnels extend these steps throughout several pages, processes, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea listed below (as well as a link to download the entire funnel!).Samcart Review 2016
Get the whole funnel for free????
The free One Page Funnel has actually ended … However make certain you sign up, since I have big prepare for funnel builders in the works quickly!
This easy (however efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each component.Samcart Review 2016
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Some suggestions:
Never lie … seriously – there are enough lousy marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond …
Customers are hesitant. Social proof is the very best psychological weapon we need to encourage people.
There is a lot info out there that it is extremely difficult to understand which to trust.
Social proof gives us an easy escape … if countless people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Warranty
If they have actually made it this far, it suggests they’re nearly ready to purchase. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid product guarantee is all about.
Reviews have actually shown that your product has actually worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product assurance.
There are numerous successful formats for guarantees:
30+ day money back 110% money back assurance.
Your client wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is easy, but so important.
You require in fact to request their money and take it!
Here’s where your checkout kind can be found in.
The primary objective of this action is making the process as easy as possible for your users.
Do not request 40 data points that you do not need.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Review 2016
This tutorial offered you a summary of present finest practices. I hope you enjoyed it. Additionally, it is very important to resolve the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!