Funnels can be complicated … actually complicated, so complicated that the majority of people quit before they release their very first real campaign. Samcart Pros And Cons
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Pros And Cons
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Pros And Cons
The basic idea is that you can create a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart has the ability to charge extremely high prices for this guarantee:
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Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the rate.Samcart Pros And Cons
In fact, using Cartflows and your preferred WordPress page home builder (or perhaps simply Gutenberg).Samcart Pros And Cons
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” design:
In this particular order, you must:Samcart Pros And Cons
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its capability to remove their discomfort or achieve their desired condition Samcart Pros And Cons
Action: provide the opportunity to purchase
A lot of sales funnels extend these steps throughout several pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete review).
More information on each idea listed below (as well as a link to download the whole funnel!).Samcart Pros And Cons
Get the whole funnel for free????
The free One Page Funnel has expired … But make sure you register, because I have huge prepare for funnel contractors in the works soon!
This easy (but efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each element.Samcart Pros And Cons
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the rest of the page.
Some suggestions:
Never lie … seriously – there suffice crappy marketers out there already.
Specify with your headings – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next component is available in.
3. Client Testimonials in 2019 and beyond …
Customers are hesitant. Social proof is the very best mental weapon we have to convince individuals.
There is a lot information out there that it is exceptionally difficult to know which to trust.
Social proof offers us an easy way out … if countless individuals have already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Strong Warranty
If they’ve made it this far, it suggests they’re practically prepared to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.
Reviews have actually revealed that your item has worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with an item assurance.
There are a number of effective formats for warranties:
30+ day refund 110% money back warranty.
Your client wishes to be reassured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is simple, however so essential.
You require in fact to request for their cash and take it!
Here’s where your checkout form is available in.
The main objective of this step is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?Samcart Pros And Cons
This tutorial gave you an overview of existing best practices. I hope you enjoyed it. In addition, it is very important to resolve the idea that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!