Funnels can be made complex … truly made complex, so complex that many people quit prior to they introduce their very first genuine campaign. Samcart Processing Fees
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.Samcart Processing Fees
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Processing Fees
The general idea is that you can create a single websites with the best structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge incredibly high costs for this pledge:
Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the cost.Samcart Processing Fees
In fact, using Cartflows and your favorite WordPress page contractor (or even just Gutenberg).Samcart Processing Fees
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this specific order, you must:Samcart Processing Fees
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its capability to eliminate their discomfort or accomplish their wanted condition Samcart Processing Fees
Action: give them the chance to buy
A lot of sales funnels extend these actions across several pages, processes, emails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly perform each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each idea below (along with a link to download the entire funnel!).Samcart Processing Fees
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … However make sure you register, because I have big plans for funnel builders in the works soon!
This basic (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each part.Samcart Processing Fees
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Never lie … seriously – there are enough bad online marketers out there already.
Specify with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next element is available in.
3. Consumer Reviews in 2019 and beyond …
Clients are hesitant. Social evidence is the best psychological weapon we have to persuade people.
There is a lot information out there that it is exceptionally difficult to understand which to trust.
Social proof offers us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they’ve made it this far, it implies they’re nearly ready to purchase. Now you just require that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is everything about.
Reviews have shown that your item has worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product guarantee.
There are several successful formats for warranties:
30+ day refund 110% refund assurance.
Your customer wants to be reassured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is basic, but so important.
You need actually to request their money and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Do not want to ship anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Processing Fees
This guide offered you a summary of current finest practices. I hope you enjoyed it. In addition, it is essential to dispel the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!