Funnels can be made complex … truly made complex, so complicated that most people quit prior to they launch their very first genuine project. Samcart Paidmemberships Pro
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Paidmemberships Pro
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Paidmemberships Pro
The general idea is that you can create a single websites with the right structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart is able to charge incredibly high rates for this promise:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.Samcart Paidmemberships Pro
In fact, utilizing Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Samcart Paidmemberships Pro
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you must:Samcart Paidmemberships Pro
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its capability to remove their discomfort or accomplish their preferred condition Samcart Paidmemberships Pro
Action: provide the chance to purchase
Most sales funnels extend these actions throughout numerous pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly perform each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea listed below (in addition to a link to download the entire funnel!).Samcart Paidmemberships Pro
Get the entire funnel totally free????
The totally free One Page Funnel has actually ended … But ensure you register, since I have big plans for funnel builders in the works soon!
This easy (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a glance at each element.Samcart Paidmemberships Pro
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Never lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headings – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be real. That’s where the next component comes in.
3. Customer Testimonials in 2019 and beyond …
Customers are doubtful. Social evidence is the best mental weapon we need to persuade individuals.
There is a lot info out there that it is exceptionally difficult to understand which to trust.
Social proof provides us an easy way out … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Assurance
If they have actually made it this far, it indicates they’re almost prepared to buy. Now you simply need that last small touch to make them buy …
And that’s what a rock-solid product warranty is everything about.
Testimonials have shown that your item has actually worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item guarantee.
There are several successful formats for guarantees:
30+ day money back 110% refund assurance.
Your consumer wants to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, but so crucial.
You need really to ask for their cash and take it!
Here’s where your checkout type is available in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Do not want to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Paidmemberships Pro
This tutorial provided you an introduction of current best practices. I hope you enjoyed it. In addition, it is necessary to dispel the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!