Funnels can be made complex … really complicated, so complex that the majority of people give up before they launch their first genuine campaign. Samcart Page Examples
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.Samcart Page Examples
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Page Examples
The general idea is that you can create a single web page with the best structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart has the ability to charge very high prices for this guarantee:
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Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Samcart Page Examples
In fact, utilizing Cartflows and your favorite WordPress page contractor (and even just Gutenberg).Samcart Page Examples
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” model:
In this specific order, you must:Samcart Page Examples
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your product and its capability to remove their discomfort or accomplish their wanted condition Samcart Page Examples
Action: provide the opportunity to buy
Many sales funnels extend these actions throughout numerous pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each idea listed below (as well as a link to download the entire funnel!).Samcart Page Examples
Get the entire funnel totally free????
The free One Page Funnel has actually expired … But make sure you register, due to the fact that I have big prepare for funnel contractors in the works soon!
This easy (however efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each component.Samcart Page Examples
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Some ideas:
Never lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be real. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the very best psychological weapon we have to persuade individuals.
There is so much information out there that it is extremely tough to understand which to trust.
Social proof gives us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re nearly prepared to buy. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid product guarantee is everything about.
Reviews have shown that your item has worked for others … but your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product guarantee.
There are numerous successful formats for warranties:
30+ day cash back 110% refund guarantee.
Your consumer wishes to be reassured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is simple, but so important.
You require really to request for their money and take it!
Here’s where your checkout type is available in.
The primary goal of this step is making the process as easy as possible for your users.
Do not request 40 data points that you do not require.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Page Examples
This tutorial gave you an introduction of existing finest practices. I hope you enjoyed it. Additionally, it is very important to resolve the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!
