Funnels can be made complex … truly made complex, so complex that many people give up before they release their very first real project. Samcart Or Thrivecart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.Samcart Or Thrivecart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Or Thrivecart
The basic idea is that you can create a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart is able to charge exceptionally high costs for this pledge:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the rate.Samcart Or Thrivecart
In fact, using Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).Samcart Or Thrivecart
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you must:Samcart Or Thrivecart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its capability to eliminate their discomfort or accomplish their preferred condition Samcart Or Thrivecart
Action: provide the chance to buy
Many sales funnels extend these steps across multiple pages, procedures, emails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly carry out each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each idea listed below (as well as a link to download the entire funnel!).Samcart Or Thrivecart
Get the entire funnel for free????
The complimentary One Page Funnel has ended … However make certain you register, because I have huge plans for funnel home builders in the works quickly!
This easy (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each part.Samcart Or Thrivecart
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there are enough crappy online marketers out there currently.
Be specific with your headlines – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element comes in.
3. Customer Testimonials in 2019 and beyond …
Clients are hesitant. Social proof is the best psychological weapon we have to convince individuals.
There is a lot info out there that it is exceptionally hard to know which to trust.
Social proof provides us a simple way out … if thousands of individuals have already trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re almost prepared to purchase. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Reviews have revealed that your item has actually worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product guarantee.
There are a number of effective formats for service warranties:
30+ day refund 110% cash back warranty.
Your consumer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is easy, but so crucial.
You need in fact to ask for their cash and take it!
Here’s where your checkout kind can be found in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Or Thrivecart
This tutorial gave you an introduction of present finest practices. I hope you enjoyed it. Moreover, it is necessary to eliminate the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!