Funnels can be complicated … actually complicated, so complicated that most people give up before they introduce their first real project. Samcart Online
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart Online
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Online
The general concept is that you can develop a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on since Samcart is able to charge incredibly high costs for this pledge:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.Samcart Online
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps just Gutenberg).Samcart Online
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this particular order, you should:Samcart Online
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its ability to remove their discomfort or attain their desired condition Samcart Online
Action: provide the chance to buy
A lot of sales funnels extend these steps throughout numerous pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each idea below (along with a link to download the whole funnel!).Samcart Online
Get the entire funnel free of charge????
The free One Page Funnel has ended … But make sure you register, since I have huge plans for funnel contractors in the works soon!
This easy (but efficient) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each part.Samcart Online
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the remainder of the page.
Never lie … seriously – there suffice lousy marketers out there already.
Be specific with your headings – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next component comes in.
3. Customer Reviews in 2019 and beyond …
Customers are hesitant. Social proof is the best psychological weapon we have to encourage individuals.
There is a lot info out there that it is incredibly hard to understand which to trust.
Social evidence offers us an easy escape … if countless people have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Strong Warranty
If they’ve made it this far, it means they’re almost ready to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid item assurance is everything about.
Reviews have shown that your product has worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product warranty.
There are numerous effective formats for warranties:
30+ day cash back 110% refund warranty.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is simple, however so crucial.
You need really to ask for their money and take it!
Here’s where your checkout form comes in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not require.
Do not want to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?Samcart Online
This guide provided you an overview of current finest practices. I hope you enjoyed it. Furthermore, it is very important to dispel the concept that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!