Funnels can be made complex … actually made complex, so complex that the majority of people quit prior to they launch their very first genuine project. Samcart On WordPress
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart On WordPress
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart On WordPress
The basic idea is that you can create a single web page with the best structure to transform cold traffic into customers …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart is able to charge very high rates for this pledge:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the price.Samcart On WordPress
In fact, using Cartflows and your preferred WordPress page builder (and even just Gutenberg).Samcart On WordPress
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this particular order, you need to:Samcart On WordPress
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your item and its capability to eliminate their discomfort or accomplish their wanted condition Samcart On WordPress
Action: provide the chance to purchase
Many sales funnels extend these steps throughout multiple pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly perform each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each concept below (as well as a link to download the entire funnel!).Samcart On WordPress
Get the whole funnel totally free????
The free One Page Funnel has expired … But make sure you sign up, due to the fact that I have big plans for funnel contractors in the works soon!
This simple (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each component.Samcart On WordPress
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and assistance in the rest of the page.
Never ever lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be real. That’s where the next part comes in.
3. Client Testimonials in 2019 and beyond …
Clients are doubtful. Social evidence is the best mental weapon we need to encourage individuals.
There is a lot info out there that it is extremely tough to understand which to trust.
Social evidence gives us an easy way out … if countless people have already trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it means they’re nearly all set to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.
Testimonials have actually revealed that your item has actually worked for others … but your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day refund 110% cash back assurance.
Your client wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is basic, but so essential.
You need really to ask for their money and take it!
Here’s where your checkout type can be found in.
The primary goal of this action is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not require.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart On WordPress
This tutorial provided you an overview of existing best practices. I hope you enjoyed it. In addition, it is essential to resolve the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!