Funnels can be complicated … actually made complex, so complicated that many people quit prior to they launch their very first real campaign. Samcart Offer
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Samcart Offer
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Offer
The general concept is that you can create a single websites with the right structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it absolutely caught on since Samcart is able to charge extremely high rates for this pledge:
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Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the cost.Samcart Offer
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps just Gutenberg).Samcart Offer
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” model:
In this specific order, you must:Samcart Offer
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its capability to eliminate their pain or achieve their desired condition Samcart Offer
Action: give them the opportunity to purchase
Most sales funnels extend these actions across several pages, procedures, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly carry out each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More details on each idea below (along with a link to download the whole funnel!).Samcart Offer
Get the entire funnel for free????
The free One Page Funnel has ended … However make sure you register, because I have big plans for funnel contractors in the works soon!
This basic (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each component.Samcart Offer
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some pointers:
Never lie … seriously – there suffice crappy marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to build trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element can be found in.
3. Consumer Reviews in 2019 and beyond …
Clients are doubtful. Social evidence is the very best psychological weapon we have to persuade individuals.
There is a lot details out there that it is exceptionally tough to understand which to trust.
Social proof provides us a simple escape … if countless individuals have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it means they’re practically prepared to purchase. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is all about.
Reviews have revealed that your product has actually worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product assurance.
There are several effective formats for guarantees:
30+ day cash back 110% refund warranty.
Your customer wants to be assured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is basic, however so crucial.
You require really to ask for their money and take it!
Here’s where your checkout type is available in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Offer
This guide provided you an introduction of existing best practices. I hope you enjoyed it. In addition, it is very important to resolve the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!