Funnels can be complicated … really made complex, so complicated that many people quit before they launch their very first real campaign. Samcart Masterclass
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get started.Samcart Masterclass
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Masterclass
The basic idea is that you can create a single websites with the ideal structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on since Samcart is able to charge exceptionally high prices for this pledge:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the rate.Samcart Masterclass
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Samcart Masterclass
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” design:
In this particular order, you must:Samcart Masterclass
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your item and its ability to remove their discomfort or accomplish their wanted condition Samcart Masterclass
Action: give them the chance to purchase
Most sales funnels extend these actions across numerous pages, processes, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly carry out each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each concept below (in addition to a link to download the entire funnel!).Samcart Masterclass
Get the whole funnel for free????
The free One Page Funnel has ended … However ensure you sign up, due to the fact that I have big prepare for funnel home builders in the works quickly!
This simple (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each component.Samcart Masterclass
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there are enough lousy marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be true. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the very best mental weapon we need to convince people.
There is so much info out there that it is extremely tough to know which to trust.
Social proof offers us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Strong Guarantee
If they’ve made it this far, it means they’re almost ready to purchase. Now you just require that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is everything about.
Reviews have actually revealed that your product has worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item warranty.
There are numerous effective formats for warranties:
30+ day money back 110% cash back guarantee.
Your customer wants to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is easy, however so crucial.
You need in fact to request for their money and take it!
Here’s where your checkout type is available in.
The primary objective of this action is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Masterclass
This tutorial offered you a summary of existing finest practices. I hope you enjoyed it. Additionally, it is necessary to eliminate the idea that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!