Funnels can be complicated … actually made complex, so complicated that the majority of people quit prior to they introduce their first real project. Samcart Lifetime
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Lifetime
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Lifetime
The basic concept is that you can design a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it absolutely caught on since Samcart has the ability to charge extremely high prices for this pledge:
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Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.Samcart Lifetime
In fact, utilizing Cartflows and your preferred WordPress page builder (or even simply Gutenberg).Samcart Lifetime
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Samcart Lifetime
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its capability to eliminate their discomfort or accomplish their preferred condition Samcart Lifetime
Action: give them the chance to buy
A lot of sales funnels extend these steps throughout several pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly carry out each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More details on each idea below (as well as a link to download the entire funnel!).Samcart Lifetime
Get the entire funnel for free????
The totally free One Page Funnel has expired … But ensure you sign up, because I have huge plans for funnel builders in the works soon!
This simple (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.Samcart Lifetime
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Some pointers:
Never ever lie … seriously – there suffice crappy online marketers out there already.
Specify with your headings – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be true. That’s where the next component comes in.
3. Customer Reviews in 2019 and beyond …
Customers are skeptical. Social proof is the very best mental weapon we need to encourage people.
There is a lot details out there that it is exceptionally hard to understand which to trust.
Social proof offers us an easy escape … if countless people have currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it means they’re almost ready to buy. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Reviews have revealed that your item has actually worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day cash back 110% cash back guarantee.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so important.
You require actually to ask for their money and take it!
Here’s where your checkout kind comes in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Do not wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Lifetime
This tutorial provided you an introduction of existing best practices. I hope you enjoyed it. Furthermore, it is very important to dispel the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!