Funnels can be complicated … actually complicated, so complex that most people quit before they release their very first genuine project. Samcart Landing Page
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Landing Page
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Landing Page
The general concept is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart has the ability to charge very high costs for this promise:
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Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the cost.Samcart Landing Page
In fact, using Cartflows and your preferred WordPress page builder (and even just Gutenberg).Samcart Landing Page
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” model:
In this particular order, you must:Samcart Landing Page
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its capability to remove their discomfort or attain their wanted condition Samcart Landing Page
Action: provide the opportunity to buy
Many sales funnels extend these steps throughout numerous pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each concept listed below (as well as a link to download the whole funnel!).Samcart Landing Page
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … But make certain you sign up, because I have big prepare for funnel home builders in the works quickly!
This basic (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.Samcart Landing Page
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and support in the remainder of the page.
Some suggestions:
Never ever lie … seriously – there suffice bad online marketers out there currently.
Be specific with your headlines – do not just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to view an entertaining (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the best psychological weapon we need to persuade individuals.
There is so much details out there that it is extremely challenging to know which to trust.
Social proof gives us an easy escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Vibrant Warranty
If they’ve made it this far, it implies they’re almost prepared to buy. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item assurance is everything about.
Testimonials have shown that your product has worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product warranty.
There are several successful formats for service warranties:
30+ day cash back 110% money back assurance.
Your customer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is basic, but so essential.
You require in fact to request their money and take it!
Here’s where your checkout form is available in.
The main objective of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Landing Page
This guide gave you a summary of current best practices. I hope you enjoyed it. Additionally, it is very important to resolve the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
