Samcart Kajabi

Funnels can be made complex … truly complicated, so complex that most people quit prior to they release their very first real project. Samcart Kajabi

What if you could streamline this and put a sales funnel on a single page? 

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Samcart Kajabi

Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Kajabi

What is the one-page funnel?

Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Kajabi

The general concept is that you can create a single web page with the ideal structure to convert cold traffic into customers …

Pretty cool idea, right?

Well, it certainly caught on due to the fact that Samcart has the ability to charge extremely high rates for this pledge:

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Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.Samcart Kajabi

In fact, using Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).Samcart Kajabi

Why does the one page funnel work?

Let’s take a glance at why sales funnels work.

Because it takes them through a journey till a purchase is the only logical outcome.

A typical way to do this is what’s known as the “AIDA” model:

In this particular order, you need to:Samcart Kajabi

Samcart Kajabi

Awareness: Get your audience’s attention.

Interest: Make them curious about your product

Desire: Encourage them of the pledge of your item and its ability to remove their discomfort or achieve their desired condition Samcart Kajabi

Action: give them the chance to purchase
Many sales funnels extend these steps throughout several pages, processes, emails, etc

The main claim of the one-page funnel is to shorten the process to a single page.

An effective page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.

How to execute the One Page Funnel using Cartflows and Thrive Designer?

Follow this tutorial to get a step by step overview of the development process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).

More details on each principle listed below (as well as a link to download the entire funnel!).Samcart Kajabi

Get the entire funnel for free????
The totally free One Page Funnel has expired … However make sure you register, because I have big plans for funnel contractors in the works quickly!

This simple (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each component.Samcart Kajabi

Here’s a quick breakdown of the significant components of the One Page Funnel:

1. An Engaging Heading
The whole point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.

The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the rest of the page.

Some ideas:

Never ever lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headlines – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [particular pain points].

2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.

Plus, cold visitors are more likely to see an amusing (and educational) video than they are to review 10,000 words of sales text.

The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.

You can use a number of video sales letter structures, which I’ll cover in a future post.

The main issue with video sales letters is that your product can sound too good to be real. That’s where the next element comes in.

3. Consumer Testimonials in 2019 and beyond …

Customers are skeptical. Social evidence is the very best mental weapon we need to convince people.

There is a lot details out there that it is incredibly difficult to understand which to trust.

Social evidence provides us a simple way out … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a winner.

And that’s exactly what a strong set of testimonials on your sales page can do.

If you put the testimonials right under the sales video, you accomplish this extremely well.

4. A Strong Guarantee
If they have actually made it this far, it implies they’re almost ready to buy. Now you simply require that last tiny touch to make them buy …

Which’s what a rock-solid product warranty is all about.

Testimonials have shown that your item has worked for others … however your reader will naturally believe:

But what if it just does not work for me?

That’s a natural fear everyone will have, and it’s your job to reassure them with an item assurance.

There are several successful formats for guarantees:

30+ day refund 110% refund assurance.
Your client wants to be reassured that you will still support them as soon as you have their money.

5. A clear, basic call to action.
This part is simple, however so essential.

You require really to request for their cash and take it!

Here’s where your checkout form comes in.

The main objective of this action is making the procedure as easy as possible for your users.

Do not ask for 40 information points that you do not need.

Do not want to ship anything? Then you don’t require their shipping address!

This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.

I prefer using a 2 action checkout process to break up the order form and make the user feel like they are progressing through checkout.

Where should we go next?Samcart Kajabi

This guide gave you a summary of present best practices. I hope you enjoyed it. Moreover, it is very important to resolve the idea that a specific tool is required to reach the objective.

Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!

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