Funnels can be made complex … truly made complex, so complex that most people give up prior to they launch their first genuine project. Samcart Kajabi Integration
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Kajabi Integration
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Kajabi Integration
The general idea is that you can develop a single web page with the right structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it definitely caught on due to the fact that Samcart has the ability to charge very high prices for this pledge:
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Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.Samcart Kajabi Integration
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).Samcart Kajabi Integration
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s known as the “AIDA” design:
In this particular order, you must:Samcart Kajabi Integration
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your product and its capability to remove their pain or attain their desired condition Samcart Kajabi Integration
Action: give them the chance to purchase
Many sales funnels extend these steps across numerous pages, procedures, emails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly execute each of these steps. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the full evaluation).
More information on each concept below (in addition to a link to download the whole funnel!).Samcart Kajabi Integration
Get the whole funnel free of charge????
The complimentary One Page Funnel has expired … However ensure you sign up, because I have huge plans for funnel builders in the works quickly!
This easy (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a peek at each component.Samcart Kajabi Integration
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Some ideas:
Never ever lie … seriously – there suffice lousy online marketers out there already.
Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to view an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be real. That’s where the next component can be found in.
3. Consumer Testimonials in 2019 and beyond …
Customers are skeptical. Social evidence is the very best psychological weapon we need to encourage people.
There is so much info out there that it is extremely tough to understand which to trust.
Social proof offers us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Guarantee
If they have actually made it this far, it indicates they’re nearly all set to purchase. Now you just require that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Testimonials have shown that your item has worked for others … but your reader will naturally think:
However what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with a product warranty.
There are numerous effective formats for service warranties:
30+ day refund 110% cash back warranty.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is simple, however so important.
You need actually to request for their money and take it!
Here’s where your checkout form comes in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Samcart Kajabi Integration
This guide offered you an introduction of current finest practices. I hope you enjoyed it. In addition, it is necessary to resolve the concept that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!