Funnels can be made complex … really complicated, so complex that many people give up prior to they introduce their first real project. Samcart Isn’t A Cart
What if you could streamline this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.Samcart Isn’t A Cart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Isn’t A Cart
The basic concept is that you can design a single web page with the right structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on because Samcart is able to charge incredibly high prices for this promise:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the price.Samcart Isn’t A Cart
In fact, utilizing Cartflows and your favorite WordPress page builder (and even simply Gutenberg).Samcart Isn’t A Cart
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” model:
In this particular order, you need to:Samcart Isn’t A Cart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its ability to eliminate their discomfort or attain their wanted condition Samcart Isn’t A Cart
Action: give them the opportunity to purchase
Most sales funnels extend these steps across numerous pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly execute each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each principle below (as well as a link to download the whole funnel!).Samcart Isn’t A Cart
Get the whole funnel totally free????
The totally free One Page Funnel has ended … But make certain you sign up, due to the fact that I have huge plans for funnel contractors in the works soon!
This simple (however efficient) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each component.Samcart Isn’t A Cart
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there suffice bad online marketers out there already.
Be specific with your headlines – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be real. That’s where the next element is available in.
3. Consumer Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the best mental weapon we need to encourage people.
There is so much information out there that it is extremely difficult to know which to trust.
Social evidence offers us a simple escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it implies they’re nearly all set to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Reviews have revealed that your item has actually worked for others … however your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item warranty.
There are a number of successful formats for service warranties:
30+ day cash back 110% cash back guarantee.
Your customer wants to be assured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, but so crucial.
You require in fact to ask for their money and take it!
Here’s where your checkout form is available in.
The primary objective of this action is making the process as easy as possible for your users.
Do not request 40 data points that you do not require.
Don’t want to deliver anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Samcart Isn’t A Cart
This tutorial offered you an overview of current finest practices. I hope you enjoyed it. Additionally, it is very important to eliminate the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!