Funnels can be made complex … actually complicated, so complicated that most people quit before they launch their first genuine project. Samcart Help Dunning
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Help Dunning
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Help Dunning
The general idea is that you can develop a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it absolutely caught on due to the fact that Samcart has the ability to charge extremely high costs for this guarantee:
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Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the rate.Samcart Help Dunning
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).Samcart Help Dunning
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this particular order, you must:Samcart Help Dunning
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its capability to remove their pain or accomplish their wanted condition Samcart Help Dunning
Action: provide the opportunity to buy
The majority of sales funnels extend these steps throughout numerous pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each principle below (along with a link to download the entire funnel!).Samcart Help Dunning
Get the entire funnel for free????
The totally free One Page Funnel has actually ended … However make certain you register, because I have big plans for funnel contractors in the works quickly!
This easy (however reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each component.Samcart Help Dunning
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Some suggestions:
Never lie … seriously – there are enough bad marketers out there currently.
Specify with your headlines – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be real. That’s where the next element can be found in.
3. Client Reviews in 2019 and beyond …
Clients are skeptical. Social evidence is the very best mental weapon we have to convince people.
There is so much information out there that it is extremely hard to understand which to trust.
Social proof provides us an easy escape … if thousands of people have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they have actually made it this far, it suggests they’re nearly all set to purchase. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product assurance is everything about.
Reviews have revealed that your product has actually worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product guarantee.
There are a number of effective formats for service warranties:
30+ day cash back 110% refund guarantee.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is simple, but so crucial.
You require actually to request their cash and take it!
Here’s where your checkout form is available in.
The main goal of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Don’t want to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Help Dunning
This guide provided you an overview of current finest practices. I hope you enjoyed it. Additionally, it is necessary to resolve the concept that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!
