Funnels can be made complex … really made complex, so complex that the majority of people quit before they launch their very first real campaign. Samcart Gumroad
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.Samcart Gumroad
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Gumroad
The general idea is that you can create a single web page with the best structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high costs for this pledge:
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Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the rate.Samcart Gumroad
In fact, using Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).Samcart Gumroad
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this specific order, you must:Samcart Gumroad
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your item and its ability to eliminate their discomfort or attain their wanted condition Samcart Gumroad
Action: give them the chance to buy
Many sales funnels extend these steps across numerous pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each principle listed below (along with a link to download the whole funnel!).Samcart Gumroad
Get the whole funnel free of charge????
The free One Page Funnel has actually ended … However make certain you register, since I have huge prepare for funnel home builders in the works quickly!
This simple (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each part.Samcart Gumroad
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Some suggestions:
Never ever lie … seriously – there are enough bad online marketers out there currently.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be true. That’s where the next part can be found in.
3. Client Testimonials in 2019 and beyond …
Clients are skeptical. Social proof is the very best psychological weapon we need to convince individuals.
There is a lot information out there that it is exceptionally hard to understand which to trust.
Social proof provides us a simple way out … if thousands of individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Assurance
If they have actually made it this far, it implies they’re almost prepared to buy. Now you just require that last tiny touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item guarantee.
There are a number of successful formats for guarantees:
30+ day money back 110% cash back guarantee.
Your customer wants to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is basic, but so important.
You need actually to ask for their money and take it!
Here’s where your checkout kind is available in.
The main objective of this action is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Gumroad
This tutorial gave you an introduction of current finest practices. I hope you enjoyed it. Moreover, it is essential to resolve the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!