Funnels can be complicated … actually made complex, so complicated that most people quit before they release their first genuine campaign. Samcart Demo
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.Samcart Demo
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Demo
The basic concept is that you can design a single web page with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart has the ability to charge incredibly high rates for this pledge:
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Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.Samcart Demo
In fact, utilizing Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).Samcart Demo
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this particular order, you must:Samcart Demo
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its capability to remove their pain or attain their desired condition Samcart Demo
Action: give them the opportunity to purchase
Most sales funnels extend these actions throughout several pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each principle listed below (along with a link to download the entire funnel!).Samcart Demo
Get the entire funnel free of charge????
The complimentary One Page Funnel has ended … However make sure you register, since I have huge plans for funnel home builders in the works quickly!
This easy (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each part.Samcart Demo
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and assistance in the rest of the page.
Some pointers:
Never lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be real. That’s where the next part can be found in.
3. Consumer Testimonials in 2019 and beyond …
Customers are hesitant. Social evidence is the very best mental weapon we need to convince individuals.
There is a lot information out there that it is extremely challenging to understand which to trust.
Social proof provides us a simple escape … if thousands of people have currently trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it indicates they’re almost ready to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is all about.
Reviews have actually shown that your item has actually worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item assurance.
There are several successful formats for warranties:
30+ day refund 110% cash back assurance.
Your client wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is simple, but so crucial.
You need actually to request for their money and take it!
Here’s where your checkout form is available in.
The main objective of this step is making the process as simple as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Demo
This tutorial offered you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it is very important to dispel the concept that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!