Funnels can be made complex … actually complicated, so complex that most people give up before they introduce their first real campaign. Samcart Deadline
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.Samcart Deadline
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Deadline
The general concept is that you can create a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it definitely caught on since Samcart is able to charge incredibly high costs for this promise:
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Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the cost.Samcart Deadline
In fact, using Cartflows and your preferred WordPress page builder (or even just Gutenberg).Samcart Deadline
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this particular order, you need to:Samcart Deadline
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its ability to remove their discomfort or achieve their preferred condition Samcart Deadline
Action: provide the chance to buy
Most sales funnels extend these steps across numerous pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly carry out each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each concept below (as well as a link to download the entire funnel!).Samcart Deadline
Get the whole funnel free of charge????
The free One Page Funnel has ended … However make sure you register, due to the fact that I have huge prepare for funnel contractors in the works quickly!
This easy (but efficient) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each part.Samcart Deadline
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Some suggestions:
Never ever lie … seriously – there suffice bad marketers out there already.
Specify with your headlines – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be true. That’s where the next part can be found in.
3. Customer Testimonials in 2019 and beyond …
Clients are hesitant. Social evidence is the very best mental weapon we have to persuade people.
There is a lot details out there that it is exceptionally hard to understand which to trust.
Social evidence provides us a simple escape … if countless people have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re nearly all set to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid item warranty is everything about.
Testimonials have revealed that your product has worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item guarantee.
There are a number of successful formats for service warranties:
30+ day money back 110% cash back assurance.
Your client wants to be reassured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, but so important.
You need actually to ask for their cash and take it!
Here’s where your checkout kind comes in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Samcart Deadline
This tutorial provided you a summary of present best practices. I hope you enjoyed it. Moreover, it is necessary to resolve the concept that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!
