Funnels can be made complex … truly complicated, so complicated that many people quit before they launch their first real project. Samcart Clean Blue Checkout Template
What if you could streamline this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.Samcart Clean Blue Checkout Template
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Clean Blue Checkout Template
The general concept is that you can create a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it definitely caught on because Samcart has the ability to charge incredibly high prices for this guarantee:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.Samcart Clean Blue Checkout Template
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).Samcart Clean Blue Checkout Template
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Samcart Clean Blue Checkout Template
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your product and its ability to eliminate their discomfort or achieve their desired condition Samcart Clean Blue Checkout Template
Action: provide the chance to buy
Most sales funnels extend these steps throughout several pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the full evaluation).
More details on each principle below (as well as a link to download the whole funnel!).Samcart Clean Blue Checkout Template
Get the entire funnel free of charge????
The totally free One Page Funnel has ended … However make sure you sign up, due to the fact that I have big plans for funnel builders in the works soon!
This easy (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each component.Samcart Clean Blue Checkout Template
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be real. That’s where the next part comes in.
3. Client Testimonials in 2019 and beyond …
Customers are skeptical. Social evidence is the best psychological weapon we need to persuade people.
There is so much information out there that it is exceptionally challenging to understand which to trust.
Social proof provides us a simple escape … if countless individuals have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Strong Guarantee
If they have actually made it this far, it suggests they’re almost prepared to buy. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item warranty is everything about.
Reviews have revealed that your item has actually worked for others … but your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product warranty.
There are a number of effective formats for warranties:
30+ day money back 110% money back guarantee.
Your client wishes to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, but so important.
You require in fact to request their cash and take it!
Here’s where your checkout kind is available in.
The primary objective of this action is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Samcart Clean Blue Checkout Template
This tutorial provided you a summary of existing best practices. I hope you enjoyed it. Furthermore, it is very important to resolve the concept that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!