Funnels can be complicated … actually made complex, so complicated that the majority of people quit prior to they release their very first real project. Samcart Affiliate
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.Samcart Affiliate
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Samcart Affiliate
The basic idea is that you can design a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on because Samcart has the ability to charge extremely high costs for this promise:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.Samcart Affiliate
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).Samcart Affiliate
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this particular order, you must:Samcart Affiliate
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its capability to remove their discomfort or accomplish their desired condition Samcart Affiliate
Action: provide the opportunity to purchase
The majority of sales funnels extend these steps across multiple pages, processes, e-mails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly carry out each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More information on each idea below (in addition to a link to download the entire funnel!).Samcart Affiliate
Get the entire funnel free of charge????
The free One Page Funnel has actually ended … But make sure you register, since I have huge plans for funnel home builders in the works soon!
This easy (however efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each element.Samcart Affiliate
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be real. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best psychological weapon we have to convince people.
There is a lot details out there that it is incredibly hard to understand which to trust.
Social evidence provides us an easy way out … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Bold Assurance
If they have actually made it this far, it indicates they’re nearly ready to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid product guarantee is all about.
Testimonials have actually revealed that your product has worked for others … however your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product assurance.
There are a number of effective formats for service warranties:
30+ day refund 110% cash back assurance.
Your customer wishes to be reassured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is basic, but so crucial.
You require actually to request for their cash and take it!
Here’s where your checkout kind can be found in.
The primary goal of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Do not want to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?Samcart Affiliate
This guide provided you an overview of current best practices. I hope you enjoyed it. Moreover, it’s important to resolve the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!