Funnels can be made complex … truly complicated, so complicated that many people give up prior to they introduce their first real campaign. No Graphic When I Share Kartra Page On Facebook
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.No Graphic When I Share Kartra Page On Facebook
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.No Graphic When I Share Kartra Page On Facebook
The basic idea is that you can develop a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart has the ability to charge exceptionally high rates for this guarantee:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.No Graphic When I Share Kartra Page On Facebook
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).No Graphic When I Share Kartra Page On Facebook
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” design:
In this specific order, you must:No Graphic When I Share Kartra Page On Facebook
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Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its ability to eliminate their discomfort or attain their wanted condition No Graphic When I Share Kartra Page On Facebook
Action: provide the chance to purchase
The majority of sales funnels extend these steps throughout multiple pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly perform each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each principle below (in addition to a link to download the entire funnel!).No Graphic When I Share Kartra Page On Facebook
Get the entire funnel for free????
The totally free One Page Funnel has ended … But make certain you register, due to the fact that I have huge plans for funnel builders in the works quickly!
This basic (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each component.No Graphic When I Share Kartra Page On Facebook
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Some ideas:
Never ever lie … seriously – there are enough lousy online marketers out there already.
Be specific with your headlines – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to achieve a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be real. That’s where the next element comes in.
3. Customer Testimonials in 2019 and beyond …
Clients are doubtful. Social proof is the very best psychological weapon we have to convince people.
There is so much info out there that it is exceptionally tough to know which to trust.
Social proof gives us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.
Reviews have actually shown that your item has actually worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item assurance.
There are several successful formats for warranties:
30+ day refund 110% refund warranty.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, however so important.
You require actually to ask for their money and take it!
Here’s where your checkout form can be found in.
The primary goal of this action is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?No Graphic When I Share Kartra Page On Facebook
This tutorial gave you a summary of current best practices. I hope you enjoyed it. Additionally, it is necessary to dispel the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
