Funnels can be complicated … truly made complex, so complicated that the majority of people give up before they launch their first real campaign. Kartra Tips On Affiliate Marketing
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.Kartra Tips On Affiliate Marketing
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Kartra Tips On Affiliate Marketing
The general concept is that you can create a single web page with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart has the ability to charge exceptionally high costs for this guarantee:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the price.Kartra Tips On Affiliate Marketing
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).Kartra Tips On Affiliate Marketing
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” model:
In this specific order, you should:Kartra Tips On Affiliate Marketing
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its capability to eliminate their discomfort or attain their desired condition Kartra Tips On Affiliate Marketing
Action: give them the chance to purchase
Many sales funnels extend these steps across numerous pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each principle listed below (as well as a link to download the whole funnel!).Kartra Tips On Affiliate Marketing
Get the whole funnel totally free????
The complimentary One Page Funnel has actually expired … However make sure you sign up, because I have huge prepare for funnel contractors in the works quickly!
This basic (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each element.Kartra Tips On Affiliate Marketing
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough crappy online marketers out there currently.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be real. That’s where the next part can be found in.
3. Consumer Reviews in 2019 and beyond …
Clients are hesitant. Social evidence is the best psychological weapon we need to persuade people.
There is a lot details out there that it is extremely difficult to understand which to trust.
Social proof provides us an easy way out … if countless people have currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Warranty
If they’ve made it this far, it suggests they’re almost all set to purchase. Now you simply require that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Reviews have revealed that your product has actually worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product assurance.
There are several successful formats for service warranties:
30+ day money back 110% money back guarantee.
Your consumer wants to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, but so important.
You need really to request their money and take it!
Here’s where your checkout type is available in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t wish to ship anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Kartra Tips On Affiliate Marketing
This guide offered you an introduction of existing finest practices. I hope you enjoyed it. Moreover, it is essential to resolve the concept that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!