Funnels can be complicated … actually made complex, so complex that most people give up prior to they launch their very first real project. Kartra How To Add A Dowloadable Files
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get started.Kartra How To Add A Dowloadable Files
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Kartra How To Add A Dowloadable Files
The general idea is that you can develop a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart has the ability to charge extremely high costs for this promise:
Samcart gives you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the cost.Kartra How To Add A Dowloadable Files
In fact, using Cartflows and your favorite WordPress page home builder (and even just Gutenberg).Kartra How To Add A Dowloadable Files
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this specific order, you need to:Kartra How To Add A Dowloadable Files
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Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your product and its capability to remove their pain or accomplish their desired condition Kartra How To Add A Dowloadable Files
Action: provide the chance to buy
Most sales funnels extend these actions across numerous pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More details on each concept listed below (as well as a link to download the entire funnel!).Kartra How To Add A Dowloadable Files
Get the entire funnel for free????
The totally free One Page Funnel has actually ended … However make sure you register, because I have big plans for funnel contractors in the works soon!
This easy (but effective) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each component.Kartra How To Add A Dowloadable Files
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
Some pointers:
Never lie … seriously – there are enough lousy online marketers out there currently.
Specify with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond …
Consumers are skeptical. Social proof is the very best mental weapon we need to persuade individuals.
There is a lot info out there that it is incredibly hard to understand which to trust.
Social evidence offers us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they’ve made it this far, it means they’re practically all set to purchase. Now you just require that last tiny touch to make them purchase …
Which’s what a rock-solid item warranty is everything about.
Reviews have actually revealed that your item has actually worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with an item guarantee.
There are numerous successful formats for service warranties:
30+ day cash back 110% money back warranty.
Your customer wants to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is basic, however so essential.
You require actually to request for their money and take it!
Here’s where your checkout kind is available in.
The main goal of this action is making the process as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Kartra How To Add A Dowloadable Files
This tutorial gave you an overview of present best practices. I hope you enjoyed it. Additionally, it is very important to dispel the concept that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!
