Funnels can be complicated … truly complicated, so complicated that many people give up prior to they introduce their very first real campaign. Kartra How Many Pages?
What if you could simplify this and put a sales funnel on a single page?
Kartra How Many Pages?
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart has the ability to charge exceptionally high prices for this pledge:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the price.
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this particular order, you need to:
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Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its ability to eliminate their pain or attain their desired condition
Action: give them the opportunity to buy
A lot of sales funnels extend these actions throughout multiple pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each concept listed below (along with a link to download the whole funnel!).Get the entire funnel free of charge????
The free One Page Funnel has actually expired … But make certain you sign up, since I have huge prepare for funnel home builders in the works quickly!
This easy (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.Kartra How Many Pages?
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Some ideas:
Never ever lie … seriously – there are enough bad online marketers out there already.
Be specific with your headlines – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Customer Testimonials in 2019 and beyond …
Customers are skeptical. Social proof is the best mental weapon we have to persuade people.
There is a lot details out there that it is incredibly challenging to understand which to trust.
Social proof offers us an easy way out … if countless people have currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Strong Warranty
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid item warranty is all about.
Reviews have revealed that your product has actually worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item warranty.
There are numerous successful formats for warranties:
30+ day money back 110% refund guarantee.
Your customer wants to be reassured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is simple, however so important.
You require actually to ask for their money and take it!
Here’s where your checkout kind is available in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Do not want to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial offered you a summary of present finest practices. I hope you enjoyed it. In addition, it’s important to eliminate the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!