Funnels can be complicated … really complicated, so complicated that most people give up before they release their first genuine project. Kartra File Hosting
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single websites with the right structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on since Samcart has the ability to charge exceptionally high prices for this pledge:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.
In fact, using Cartflows and your preferred WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical way to do this is what’s referred to as the “AIDA” design:
In this specific order, you must:
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Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its capability to eliminate their pain or attain their wanted condition
Action: provide the opportunity to buy
A lot of sales funnels extend these steps throughout multiple pages, procedures, emails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More details on each principle below (in addition to a link to download the whole funnel!).Get the entire funnel free of charge????
The totally free One Page Funnel has actually expired … But make certain you sign up, because I have huge plans for funnel contractors in the works soon!
This basic (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each element.Kartra File Hosting
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the remainder of the page.
Never lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headings – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be true. That’s where the next component can be found in.
3. Client Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the very best mental weapon we need to persuade people.
There is a lot details out there that it is exceptionally challenging to know which to trust.
Social evidence offers us an easy escape … if countless people have currently trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they have actually made it this far, it suggests they’re almost all set to purchase. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item assurance is everything about.
Testimonials have shown that your item has actually worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item assurance.
There are several effective formats for warranties:
30+ day cash back 110% money back assurance.
Your client wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is basic, but so crucial.
You require actually to request their money and take it!
Here’s where your checkout kind is available in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial gave you an introduction of existing best practices. I hope you enjoyed it. In addition, it is very important to resolve the concept that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!