Funnels can be made complex … actually complicated, so complex that the majority of people quit prior to they release their very first genuine project. Kartra Affiliate Setup
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get going.Kartra Affiliate Setup
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Kartra Affiliate Setup
The general idea is that you can develop a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart is able to charge exceptionally high costs for this promise:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Kartra Affiliate Setup
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).Kartra Affiliate Setup
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” model:
In this specific order, you must:Kartra Affiliate Setup
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Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its ability to eliminate their discomfort or achieve their preferred condition Kartra Affiliate Setup
Action: give them the chance to purchase
Most sales funnels extend these actions throughout multiple pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More information on each idea below (as well as a link to download the entire funnel!).Kartra Affiliate Setup
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … However make sure you sign up, since I have huge plans for funnel home builders in the works soon!
This easy (but efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each element.Kartra Affiliate Setup
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Some ideas:
Never lie … seriously – there are enough lousy marketers out there currently.
Be specific with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be true. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond …
Consumers are hesitant. Social evidence is the very best psychological weapon we need to encourage individuals.
There is a lot details out there that it is incredibly tough to understand which to trust.
Social evidence offers us a simple way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Vibrant Assurance
If they have actually made it this far, it suggests they’re practically prepared to buy. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have actually revealed that your item has worked for others … however your reader will naturally think:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous successful formats for warranties:
30+ day money back 110% refund warranty.
Your customer wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is easy, but so crucial.
You need really to request for their cash and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Kartra Affiliate Setup
This guide gave you a summary of existing best practices. I hope you enjoyed it. Additionally, it is very important to dispel the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!
