Funnels can be made complex … truly made complex, so complicated that many people quit before they release their very first genuine campaign. Is Samcart Free
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.Is Samcart Free
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Is Samcart Free
The general concept is that you can design a single websites with the right structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it definitely caught on because Samcart is able to charge incredibly high prices for this guarantee:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the rate.Is Samcart Free
In fact, using Cartflows and your preferred WordPress page builder (and even just Gutenberg).Is Samcart Free
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this specific order, you should:Is Samcart Free
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your product and its capability to eliminate their pain or accomplish their wanted condition Is Samcart Free
Action: provide the chance to buy
The majority of sales funnels extend these steps throughout several pages, processes, emails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More information on each principle below (as well as a link to download the whole funnel!).Is Samcart Free
Get the entire funnel free of charge????
The totally free One Page Funnel has actually expired … However ensure you sign up, since I have huge plans for funnel home builders in the works soon!
This simple (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each element.Is Samcart Free
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part can be found in.
3. Customer Testimonials in 2019 and beyond …
Clients are hesitant. Social proof is the best psychological weapon we need to convince individuals.
There is a lot information out there that it is exceptionally hard to know which to trust.
Social evidence gives us an easy way out … if countless people have actually currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it suggests they’re practically ready to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid item assurance is all about.
Reviews have actually revealed that your product has actually worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are several effective formats for service warranties:
30+ day refund 110% money back guarantee.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is basic, however so crucial.
You require really to request for their cash and take it!
Here’s where your checkout type can be found in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Is Samcart Free
This tutorial offered you an introduction of present best practices. I hope you enjoyed it. Furthermore, it is necessary to resolve the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!