Funnels can be complicated … really complicated, so complex that most people give up before they introduce their first genuine project. How To Insert An Image In Kartra
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s get started.How To Insert An Image In Kartra
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How To Insert An Image In Kartra
The basic concept is that you can develop a single web page with the best structure to transform cold traffic into customers …
Pretty cool idea, right?
Well, it absolutely caught on since Samcart has the ability to charge extremely high costs for this pledge:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.How To Insert An Image In Kartra
In fact, using Cartflows and your preferred WordPress page contractor (or even just Gutenberg).How To Insert An Image In Kartra
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this particular order, you must:How To Insert An Image In Kartra
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Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your item and its ability to eliminate their discomfort or accomplish their wanted condition How To Insert An Image In Kartra
Action: provide the opportunity to purchase
The majority of sales funnels extend these steps across several pages, processes, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More information on each idea below (along with a link to download the whole funnel!).How To Insert An Image In Kartra
Get the whole funnel for free????
The complimentary One Page Funnel has ended … But ensure you register, due to the fact that I have big plans for funnel home builders in the works soon!
This basic (however efficient) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each component.How To Insert An Image In Kartra
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headings – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be true. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond …
Consumers are skeptical. Social proof is the best psychological weapon we need to persuade people.
There is a lot details out there that it is extremely hard to understand which to trust.
Social evidence gives us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Bold Guarantee
If they have actually made it this far, it means they’re nearly ready to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid product assurance is all about.
Reviews have actually shown that your product has actually worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product warranty.
There are several effective formats for guarantees:
30+ day money back 110% cash back guarantee.
Your customer wishes to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, however so essential.
You require in fact to request for their cash and take it!
Here’s where your checkout type is available in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?How To Insert An Image In Kartra
This guide gave you an overview of present finest practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!