Funnels can be made complex … really complicated, so complex that most people give up before they release their first genuine campaign. How To Do A Webinar In Kartra
What if you could streamline this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get going.How To Do A Webinar In Kartra
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How To Do A Webinar In Kartra
The basic idea is that you can create a single websites with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on because Samcart has the ability to charge very high prices for this pledge:
Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the price.How To Do A Webinar In Kartra
In fact, using Cartflows and your favorite WordPress page contractor (and even just Gutenberg).How To Do A Webinar In Kartra
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:How To Do A Webinar In Kartra
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its capability to eliminate their pain or attain their desired condition How To Do A Webinar In Kartra
Action: give them the chance to buy
The majority of sales funnels extend these actions throughout several pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly perform each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each idea below (in addition to a link to download the whole funnel!).How To Do A Webinar In Kartra
Get the entire funnel totally free????
The complimentary One Page Funnel has actually ended … However ensure you sign up, because I have huge prepare for funnel contractors in the works quickly!
This simple (however reliable) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.How To Do A Webinar In Kartra
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice crappy marketers out there already.
Be specific with your headlines – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be real. That’s where the next component is available in.
3. Client Reviews in 2019 and beyond …
Clients are hesitant. Social proof is the best psychological weapon we have to encourage individuals.
There is a lot details out there that it is incredibly difficult to know which to trust.
Social proof gives us a simple way out … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re nearly prepared to purchase. Now you simply require that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item warranty.
There are a number of successful formats for guarantees:
30+ day refund 110% refund warranty.
Your consumer wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is basic, however so essential.
You need actually to request for their cash and take it!
Here’s where your checkout type can be found in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?How To Do A Webinar In Kartra
This tutorial offered you an overview of present best practices. I hope you enjoyed it. In addition, it’s important to dispel the concept that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!