Funnels can be complicated … truly complicated, so complex that many people quit prior to they release their very first genuine campaign. How To Configure Your Webhook In Kartra
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get going.How To Configure Your Webhook In Kartra
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How To Configure Your Webhook In Kartra
The basic concept is that you can design a single web page with the best structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart has the ability to charge exceptionally high costs for this guarantee:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.How To Configure Your Webhook In Kartra
In fact, using Cartflows and your preferred WordPress page contractor (and even just Gutenberg).How To Configure Your Webhook In Kartra
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” model:
In this particular order, you must:How To Configure Your Webhook In Kartra
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its ability to remove their discomfort or achieve their wanted condition How To Configure Your Webhook In Kartra
Action: provide the chance to buy
Many sales funnels extend these steps across numerous pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More details on each principle below (as well as a link to download the entire funnel!).How To Configure Your Webhook In Kartra
Get the entire funnel for free????
The free One Page Funnel has ended … But ensure you sign up, due to the fact that I have huge prepare for funnel home builders in the works soon!
This easy (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each element.How To Configure Your Webhook In Kartra
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Never ever lie … seriously – there are enough crappy online marketers out there already.
Specify with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be true. That’s where the next element can be found in.
3. Client Testimonials in 2019 and beyond …
Customers are skeptical. Social evidence is the very best mental weapon we have to encourage people.
There is a lot details out there that it is extremely hard to understand which to trust.
Social evidence provides us a simple escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Warranty
If they’ve made it this far, it means they’re nearly prepared to purchase. Now you simply require that last small touch to make them purchase …
Which’s what a rock-solid product warranty is everything about.
Reviews have shown that your product has actually worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with a product warranty.
There are a number of effective formats for warranties:
30+ day refund 110% money back assurance.
Your client wishes to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, however so important.
You need in fact to ask for their cash and take it!
Here’s where your checkout type comes in.
The primary goal of this action is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to ship anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?How To Configure Your Webhook In Kartra
This tutorial gave you a summary of present best practices. I hope you enjoyed it. Furthermore, it is essential to eliminate the idea that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!