Funnels can be made complex … really made complex, so complex that most people quit before they launch their first genuine project. How Many Websites Can You Manage On Kartra
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.How Many Websites Can You Manage On Kartra
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How Many Websites Can You Manage On Kartra
The basic idea is that you can design a single websites with the right structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it certainly caught on since Samcart is able to charge incredibly high rates for this pledge:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.How Many Websites Can You Manage On Kartra
In fact, utilizing Cartflows and your preferred WordPress page builder (and even simply Gutenberg).How Many Websites Can You Manage On Kartra
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” model:
In this particular order, you need to:How Many Websites Can You Manage On Kartra
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its capability to eliminate their discomfort or achieve their preferred condition How Many Websites Can You Manage On Kartra
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps throughout numerous pages, processes, emails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each concept below (in addition to a link to download the whole funnel!).How Many Websites Can You Manage On Kartra
Get the entire funnel totally free????
The complimentary One Page Funnel has actually ended … However make sure you register, since I have big plans for funnel contractors in the works soon!
This simple (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.How Many Websites Can You Manage On Kartra
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there suffice crappy marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be real. That’s where the next component comes in.
3. Consumer Testimonials in 2019 and beyond …
Customers are doubtful. Social evidence is the best psychological weapon we need to persuade individuals.
There is so much information out there that it is exceptionally difficult to understand which to trust.
Social proof gives us an easy way out … if thousands of people have already trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they’ve made it this far, it means they’re practically prepared to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Reviews have actually shown that your item has actually worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item assurance.
There are numerous effective formats for warranties:
30+ day money back 110% cash back guarantee.
Your client wishes to be reassured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is basic, but so important.
You need really to request their money and take it!
Here’s where your checkout kind comes in.
The main objective of this action is making the process as easy as possible for your users.
Do not request 40 data points that you do not need.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?How Many Websites Can You Manage On Kartra
This tutorial offered you an overview of current best practices. I hope you enjoyed it. Moreover, it’s important to resolve the concept that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!