Funnels can be made complex … actually complicated, so complicated that most people give up prior to they release their very first real project. How Legit Is Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.How Legit Is Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How Legit Is Samcart
The general concept is that you can develop a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high rates for this guarantee:
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Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the price.How Legit Is Samcart
In fact, using Cartflows and your preferred WordPress page home builder (and even just Gutenberg).How Legit Is Samcart
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” model:
In this particular order, you need to:How Legit Is Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its ability to remove their pain or accomplish their desired condition How Legit Is Samcart
Action: give them the opportunity to purchase
Many sales funnels extend these steps across several pages, processes, emails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly execute each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full evaluation).
More information on each principle listed below (in addition to a link to download the entire funnel!).How Legit Is Samcart
Get the entire funnel for free????
The complimentary One Page Funnel has expired … However make certain you sign up, because I have huge prepare for funnel builders in the works quickly!
This simple (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each part.How Legit Is Samcart
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Some pointers:
Never ever lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next component comes in.
3. Client Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the very best psychological weapon we have to convince people.
There is a lot information out there that it is exceptionally hard to know which to trust.
Social proof gives us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Assurance
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you simply require that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is everything about.
Testimonials have actually revealed that your product has actually worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item assurance.
There are several successful formats for guarantees:
30+ day money back 110% money back assurance.
Your customer wishes to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is easy, however so essential.
You require in fact to request for their cash and take it!
Here’s where your checkout kind comes in.
The main objective of this step is making the process as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not wish to ship anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?How Legit Is Samcart
This tutorial gave you an introduction of current best practices. I hope you enjoyed it. Moreover, it is very important to eliminate the idea that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!
